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The video gaming industry really established itself in the 1980s and it opened doors for many potential gaming developers who wanted to make their career in this field. At that time, graphics were simple and anyone who had any programming skills in developing video games was able to make his presence felt. Ancient programming languages like FORTRAN and BASIC were quite easy to understand and one was able to develop video games that were quite fulfilling and entertaining, for that time.
Over the years, things have changed considerably and these days it is not that easy to be successful in this field. Three decades ago, even a high school student could develop video games sitting in the comfort of their bedroom and land up in top 50 lists.
Today, to accomplish the same feat, a video gaming company will require a team of at least a hundred developers, if not thousands. Aspiring gaming developers are almost at a cross road where they don’t know how to be successful in this field and if it is really possible to be successful at all.
Good News
End consumers are always on the lookout for new gaming products and it is possible for new video gaming companies to set up shop and make a profit in this sector. To begin with, they can use free game developing software that is available online, such as Yoyo games or Reality Factory Game Engine. These game developingplatforms will not put you on par with big companies, but you can still make your own products. The other alternative is to start things from scratch.
You can also outsource some work to other independent video game companies. Startup companies can outsource their work overseas where the development work can be done at nearly one-third of the cost compared to what they will end up paying to a local developer.
To enter the video game market in the right manner, and to sell products effectively, you have to fill out a video gaming license application. Just like any other product or service, video game companies too need to have proper permissions in place before selling anything.
It is not possible that you can follow your own way and still be able to compete with the big names in gaming. You have to work your way around these big companies and find your own niche; it is unlikely that you will develop a blockbuster on your first go. Amateur gaming developers should keep things simple and small in the beginning and try to reuse graphics and codes till they acquire some experience and knowledge on how to take on the giants.
Once you have a good game in your hand, the next step is to find good ways to market it. As a starter, you will be short of money to promote your product to a large market. Here too, you have to find some creative ways to make your product known to people. The best alternative is to promote your games on social media sites and sell them through e-retailers via digital download.
